From sending paid notifications to directly messaging leads, marketers can use plenty of strategies and features to boost revenue and increase conversions. Third, WhatsApp marketing is more powerful than many brands believe. Messaging groups of customers can reach up to 256 people at a time, while 1:1 comms can build relationships with users that strengthen brand loyalty.

WhatsApp Status alone has over 500 million daily active users. Second, WhatsApp is underrated as a digital communications channel.

It enables community managers to engage with customers quickly and easily on a platform they’re comfortable with. The US ranks third with 75 million active users.īeyond just the scale of its user base, there are three main reasons businesses should seriously consider developing a presence on WhatsApp.įirst, WhatsApp is a useful customer service channel. This is especially true if your business has a presence in countries such as Brazil or India, with 108 million and 390 million active users. WhatsApp Business is an indispensable tool for companies and businesses that wish to interact with their customers directly through the world's most widely used instant messaging service.WhatsApp’s sheer audience size makes it appealing for marketers right off the bat. Each operates in parallel with different accounts and telephone numbers associated with them. What's really most exciting about this app is that it can coexist on the same Android device as the original official WhatsApp client. You'll also be able to respond to customers who contact you and can manage to answer them with an automated customized response. This info appears publicly in each listing. The only requirement is that you register to gain official WhatsApp Business status.Įnter data for your company profile into the app, including the area it belongs to as well as your mailing address (if you have one, that is). Its task is to manage various aspects of your business account so customers can get in contact with your business via WhatsApp chat. WhatsApp Business is a totally independent tool designed for the official WhatsApp client.

What is whatsapp business